Our approach to CR

• Defining clear strategy and leadership to ensure high standards of business conduct and responsible behaviour are embedded into all our activities
• Building capability for continuous improvement
• Fostering trust through transparency
• Proactively engaging with our stakeholders

Corporate responsibility is about doing business in a responsible way. It has many dimensions including how we behave towards employees, suppliers, customers and consumers, government, society, communities and the environment. It is about how we manage our business to ensure we maintain the high standards of conduct and performance expected of an international tobacco company.

We report on our performance and progress each year in our CR Reviews.

We value your feedback and suggestions to help us to better understand your needs for information about our business and to help improve both our web site and future reporting.

Our CR team would also like to invite organisations interested in working with us on CR issues to contact us at cr@uk.imptob.com